CASE STUDY — TEST AUTOMATION PLATFORM
575 links over 23 months, plus a much bigger publishing schedule on the client side, took Testsigma’s organic traffic from 8.9K to 256K a month.
By Sheikh Shadi Shuvo, Founder · Service: SaaS Link Building · Campaign length: 23 months · Updated October 2026
Testsigma is an AI-driven test automation platform. It had a strong product and an active blog, but organic traffic had sat at about 8,900 monthly visitors for a long time.
Test automation is a crowded niche, and the site’s 249 referring domains were not enough to compete for its main commercial terms.
After several strategy sessions we agreed on two parallel tracks: a sustained link building campaign from our side, and a big step-up in publishing from Testsigma’s team. Each track makes the other work better.
Over 23 months we secured 575 backlinks at a steady 25 links per month. About 80% were niche edits and 20% were guest posts on industry sites.
Two link types were used. Niche edits are links added to articles that already exist on a publisher’s site; guest posts are new articles written for that site. In both cases the site’s editor reviewed the placement and could refuse it. Our fee covers the outreach work and any placement fee the publisher charges.
Sites in the link profile included HubSpot, Namecheap, G2, BigCommerce, OpenCart, FlippingBook and Envato.
The site had authority potential but too few pages to rank. Testsigma’s team responded with 40+ quality posts per month, which gave us more internal linking options and gave Google more pages to rank.
Months 1–3: Stabilize. 25 links per month ended the flat period; the first upward movement appeared within weeks.
Months 4–12: Accelerate. 25 links per month, combined with the new content schedule, kept traffic climbing.
Months 13–23: Compound. 25 links per month, now aimed at more competitive keywords, carried the site to 256K monthly visitors.
This is what happens when link building and content production pull in the same direction for almost two years: steady growth rather than a one-off spike.
“Sheikh Shadi helped us create a new link building campaign designed for SEO to drive our traffic, with proper engineering around keywords, images, and product categories.”
Khondokar Md Asiful Islam, SEO Lead at Testsigma
Traffic, ranking-keyword, Domain Rating and referring-domain figures are Ahrefs estimates, measured at campaign start and end. Ahrefs traffic is a modelled estimate of organic visits, not the client’s own analytics, so treat the numbers as directional.
This campaign used our SaaS link building service. Package and per-link prices are on the pricing page. More results:
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