14 Best SaaS Link Building Agencies (Proven Results)

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Author :

Rahmotulla Sarker

February 5, 2026

Building backlinks for SaaS companies isn’t the same as building links for e-commerce stores or local businesses. The B2B buyer journey is longer, the competition fiercer, and Google’s standards higher. One wrong move, like a spammy guest post on an irrelevant blog, can tank your domain authority faster than you can say “manual penalty.”

That’s why choosing the right SaaS link building agency matters. The difference between working with a specialized agency and a generic one is like hiring a brain surgeon versus a general practitioner to perform a delicate operation. Both are doctors, but only one has the precision you need.

This guide walks you through the 15 best SaaS link building agencies that have proven track records, transparent pricing, and the expertise to help you scale organic growth without cutting corners. Whether you’re a seed-stage startup or a Series B company competing with enterprise giants, you’ll find an agency here that fits your budget and goals.

What Is a SaaS Link Building Agency?

A SaaS link building agency specializes in acquiring high-quality backlinks specifically for software-as-a-service companies. Unlike generic link building services that spam directories or run PBN schemes, these agencies understand the nuances of B2B marketing.

Here’s what sets them apart:

Editorial-only placements: They secure links from real publications, not link farms. Think TechCrunch, Product Hunt, G2, and industry-specific blogs that your target customers actually read.

Product-led strategies: They know how to get backlinks for comparison pages, integration guides, and bottom-funnel content that actually converts, not just top-of-funnel blog posts.

SaaS-specific outreach: Their outreach teams understand technical products and can pitch value to editors who cover your space. They’re not sending generic templates to random websites.

Compliance with Google’s guidelines: They follow white-hat tactics that won’t trigger manual penalties or algorithmic devaluations. No sketchy schemes, no shortcuts.

The bottom line? A SaaS link building agency doesn’t just get you links, they get you the right links that improve rankings, build authority, and drive qualified traffic.

Key Features of the Best SaaS Link Building Agencies

When evaluating SaaS link building agencies, look for these non-negotiables:

SaaS niche relevance: They should have a portfolio of SaaS clients and case studies showing measurable results in your industry.
Editorial-only links: No PBNs, no paid directories, no spammy guest posts. Every link should come from a real publication with organic traffic.
DR & traffic-based placements: Domain Rating matters, but traffic matters more. A DR 40 site with 50K monthly visitors beats a DR 60 ghost site every time.
Scalable monthly link acquisition: Whether you need 5 links per month or 50, the agency should have the infrastructure to deliver consistently.
Transparent reporting: You should see exactly where your links are placed, with metrics like DR, traffic, anchor text, and keyword rankings.
White-label or in-house friendly workflows: Many agencies offer white-label services or collaborate seamlessly with in-house SEO teams.

Choose wisely, and you’ll see compounding returns. Choose poorly, and you’ll waste thousands on links that move nothing.

Comparison Table: Top SaaS Link Building Agencies

Agency Name	SaaS Specialization	Link Type	Average DR Range	Pricing Model	Best For
uSERP	High	Editorial/Digital PR	DR 70-90+	$10,000-$20,000+/month	Enterprise SaaS, funded startups
Sheikhshadi.com	High	Editorial/SaaS	DR 50-80	Custom	Growing SaaS brands
Editorial.Link	High	Editorial insertions	DR 67+	$1,750 for 5 links	SaaS startups, agencies
Dofollow.com	High	Relationship-based	DR 60-85	$3,000+/month (credit-based)	Enterprise SaaS
Skale	High	Revenue-driven	DR 50-80	$8,000-$20,000/month	Growth-stage SaaS
Digital Olympus	Medium	Digital PR	DR 70-90+	Custom (bespoke)	Media placements
Quoleady	High	Editorial/Guest posts	DR 50-75	$250+/link	SaaS content marketing
Page One Power	Medium	Manual outreach	DR 50-70	$3,500-$12,000/month	Mid-market brands
Saynine	High	SaaS-focused	DR 50+	$1,500+/month	SaaS & agencies
FATJOE	Low	White-label	DR 10-60	£60+ per link	Budget-conscious teams

Best SaaS Link Building Agencies for Scalable Growth

uSERP

uSERP is the gold standard for SaaS companies that want premium editorial backlinks from the best sites online. Founded in 2019, they’ve built a reputation for securing links on top-tier publications that most agencies can only dream of, think Monday.com, Crowdstrike, Robinhood, and Hotjar.

What makes uSERP different is their obsession with KPIs. They don’t just report on Domain Rating or referring domains. They track how links impact MRR, qualified leads, and organic traffic. For Monday.com, they nearly doubled organic traffic. For Hightouch, they contributed to a unicorn valuation through SEO.

Their pricing reflects their premium positioning. Expect to invest at least $10,000 per month, with most clients spending $15,000-$20,000+ depending on competition and goals. That’s not cheap, but when you’re competing for keywords where the top 10 results are all billion-dollar companies, you need firepower.

About uSERP

Founded: 2019
Core SaaS focus: B2B SaaS, enterprise software, fintech
Team expertise: Former in-house SEOs from top SaaS companies

What Sets uSERP Apart?

uSERP doesn’t accept every client. They’re selective about who they work with because they genuinely care about results. If your site has major technical issues or your content is weak, they’ll tell you to fix those first before spending money on links.

Their editorial-only approach means every link comes from a site with real traffic and editorial standards. No paid placements disguised as “sponsored content.” No PBNs. Just legitimate publications that your target customers actually read.

Key Features

Enterprise SaaS authority links: Links from sites like Forbes, TechCrunch, and industry publications
Thought leadership placements: Position your executives as industry experts
High-DR editorial-only strategy: Average DR 70-90+ with organic traffic
Dedicated account management: Monthly strategy calls and transparent reporting

Best Use Cases

Scaling organic traffic for Series A+ SaaS companies
Building authority to compete with enterprise brands
Enterprise SEO campaigns targeting competitive keywords

Pros

Track record with unicorn SaaS companies
Premium editorial placements on recognizable brands
KPI-focused approach (not just vanity metrics)
Transparent monthly reporting with ROI tracking
24/7 team access and quarterly deep-dive reports

Cons

High entry cost ($10,000+/month minimum)
Not ideal for early-stage startups with limited budgets
Typical outreach lead times (2-4 weeks per link)

Pricing

Startup Plan: $10,000/month
Scaling Plan: $15,000/month
Authority Plan: $20,000+/month (custom scope)
Per-link pricing: $500-$1,000+ depending on placement

Customer Ratings

Clutch: 4.9/5 (19 reviews)
G2: No public profile yet
Trustpilot: Not listed

Sheikhshadi.com

Sheikhshadi.com is a SaaS-focused link building agency that takes a refreshingly honest approach to backlinks. While other agencies overpromise and underdeliver, this team focuses on what actually moves the needle: relevant editorial placements from real SaaS and marketing sites.

Their philosophy is simple. Quality over quantity. Relationships over transactions. Results over reports. They don’t chase Domain Rating as a vanity metric. They chase traffic, relevance, and genuine authority, the kind that Google rewards and your competitors can’t replicate overnight.

What makes Sheikhshadi.com special is their understanding of the SaaS ecosystem. They know which publications SaaS buyers actually read. They understand the buyer journey and where links create the most impact. And most importantly, they’re transparent about what works and what doesn’t.

About Company

Specialization: Editorial SaaS link building
Approach: Manual outreach, white-hat tactics only
Core value: Long-term SEO growth through genuine authority

Features

Editorial SaaS links: Placements on real SaaS blogs, marketing publications, and B2B tech sites that drive relevant traffic, not just SEO metrics.

Manual outreach: Every link is earned through personalized pitches and relationship-building. No automated scripts, no templated emails, no spam.

Niche relevance: Links come from sites your target customers actually visit. If you’re a project management SaaS, you get links from productivity blogs and business publications, not random tech directories.

Clean UX & reporting: Simple dashboards that show what matters: where your links are, what keywords they’re supporting, and how they’re impacting rankings.

Pros and Cons

Pros:

Deep SaaS industry knowledge and networks
Genuine editorial relationships, not just transactional placements
Flexible pricing for growing SaaS companies
White-hat tactics that won’t risk penalties
Personalized service with direct founder involvement

Cons:

Smaller team compared to enterprise agencies
May have limited availability for very large-scale campaigns
Pricing not publicly listed (requires consultation)

Pricing

Custom pricing based on your specific needs, goals, and competition level. Contact directly for a tailored quote.

Customer Ratings

G2: Not listed
Capterra: Not listed
Trustpilot: Not listed
Direct testimonials: Available on request

Editorial.Link

Editorial.Link has mastered one thing better than almost anyone: getting your links into existing, high-performing content. Instead of pitching new guest posts that might never rank, they find articles that are already ranking and driving traffic, then insert your link contextually.

Founded in 2020 by Dmytro Sokhach, Editorial.Link has helped over 500 brands, including PandaDoc, NordVPN, and Belkins. Their claim to fame? They boosted PandaDoc’s organic visibility by 212% through strategic link insertions in high-authority business publications.

The agency’s “pay after delivery” model is refreshing. You pre-approve every site before they pitch. You only pay when the link goes live. And you get a 6-month replacement guarantee if a link disappears.

About Company

Founded: 2020
Founder: Dmytro Sokhach (entrepreneur with multiple seven-figure agencies)
Team expertise: Journalism backgrounds, editorial connections

Features

Editorial link insertions: Links placed in existing, traffic-generating articles
Pre-approval process: You approve every domain before outreach
White-hat methodology: No PBNs, no paid placements disguised as editorial
AI search visibility: Optimized for both Google and AI-powered search (ChatGPT, Perplexity)
Transparent reporting: See exactly where links are placed with full metrics

Pros and Cons

Pros:

Pre-approval on all domains (full control)
Pay after links go live (no upfront risk)
Strong track record with SaaS brands
6-month replacement guarantee
No lock-in contracts

Cons:

At $350 per link, packages can feel steep for very tight budgets
Limited to 6-month replacement guarantee (vs. 2-year from some competitors)
Not ideal for very high-volume campaigns (50+ links/month)

Pricing

5 Links Package: $1,750/month
20 Links Package: $6,000/month
Bespoke Package: Custom pricing for managed campaigns
Per-link average: ~$350

Customer Ratings

Clutch: 4.7/5
G2: Not listed
Trustpilot: Not publicly available

Dofollow.com

Dofollow.com was built exclusively for SaaS companies. Period. No e-commerce. No local businesses. Just B2B SaaS brands that need enterprise-grade links without building an internal outreach team.

Founded in 2018 by Eric Carrell and Sebastian Schäffer, two link-building veterans who saw SaaS companies wasting budgets on irrelevant links, Dofollow.com operates on a credit-based model. You set your monthly budget (minimum $3,000), and each link draws from that credit pool. Unused credits roll over to the next month.

The standout feature? Their 2-year replacement guarantee. If a link disappears within two years, they replace it at no cost. That’s industry-leading.

About Company

Founded: 2018
Founders: Eric Carrell and Sebastian Schäffer
Specialization: SaaS-exclusive editorial links

Features

Relationship-based editorial links: Built through genuine publisher relationships, not transactions
Digital PR done right: Thought leadership placements in top-tier media
Credit-based pricing: Set your budget, unused credits roll over
2-year replacement guarantee: Industry-leading link protection
Real-time dashboard: Track spend and link performance

Pros and Cons

Pros:

SaaS-exclusive focus ensures relevance
2-year replacement guarantee (best in industry)
Flexible credit-based model
Real-time dashboard with rollover credits
High-DR enterprise links (avg. DR 70+)

Cons:

Minimum $3,000/month budget (not for early-stage startups)
May require established content strategy to maximize ROI
Custom pricing varies by DR requirements

Pricing

Minimum budget: $3,000/month
Model: Credit-based (each link draws from credit pool)
Link pricing: Varies by DR (higher DR = higher cost)
Unused credits: Roll over to next month

Customer Ratings

Clutch: Not extensively reviewed
G2: Not listed
Direct testimonials: Strong from SaaS founders

Skale

Skale doesn’t just build links. They build revenue engines. Founded in 2019 and based in London, Skale is laser-focused on one thing: tying link building directly to business outcomes like MRR, product signups, and qualified demos.

Their approach is different. Instead of targeting generic blog topics, they focus on bottom-of-funnel pages, comparison pages, integration guides, and product-led content that actually converts. For Happy Scribe, they contributed to a 2,500% increase in organic signups. For another client, they generated $105,000 in new revenue with a 1,029% ROI.

Skale works exclusively with B2B SaaS companies, which gives them an edge. They understand complex buyer journeys, technical products, and how to get links that support pipeline growth, not just vanity traffic.

About Company

Founded: 2019
Location: London, UK
Team size: 50+ specialists
Core focus: Revenue-driven SEO for SaaS

Features

SaaS-Focused Link Building: Contextual editorial backlinks from authoritative SaaS, tech, and B2B publications. Every link is mapped to revenue-driving pages rather than generic blog content.

Bottom-of-Funnel SEO: Their campaigns prioritize high-intent keywords and pages that influence demos, sign-ups, and trials, not just awareness metrics.

Content-Led Outreach: Link acquisition is powered by high-quality, expert-driven content designed to earn placements naturally on relevant industry sites.

Transparent Reporting & ROI Tracking: Clients get clear reporting that connects backlinks to rankings, traffic, and pipeline impact.

Pros and Cons

Pros:

SaaS-only focus allows sharper strategies
Ties link building directly to business outcomes (MRR, signups)
Strong reporting with revenue impact metrics
Proven track record (500+ backlinks for clients)
Dedicated Slack channels and senior team members

Cons:

Premium pricing ($8,000-$20,000/month) not suited for early-stage startups
Best for companies with established content and SEO foundation
Niche-specific (SaaS/fintech only)

Pricing

Starting range: $8,000-$20,000/month
Custom pricing: Based on goals, competition, and growth stage
Best for: Growth-stage and scale-up SaaS companies

Customer Ratings

Clutch: 4.9/5 (16 reviews)
G2: Not extensively listed
Client testimonials: Consistently highlight ROI and business impact

Digital Olympus

Digital Olympus, founded by Alexandra Tachalova (former SEMrush Marketing Director), specializes in relationship-based link building and digital PR for B2B SaaS companies. They’re not about volume, they’re about getting your brand into top-tier media that your target customers trust.

Their unique angle? The Digital Olympus Conference, which keeps their team connected to journalists and thought leaders. This gives them editorial access that most agencies simply can’t match.

About Company

Founded: 2016
Founder: Alexandra Tachalova
Core approach: Relationship-based, thought leadership focus

Features

Industry-expert positioning: Turn your team into sources that reporters quote
Top-tier media placements: Forbes, Bloomberg, industry publications
Bespoke link plans: Custom strategies after backlink profile analysis
Digital Olympus Conference: Network access to journalists

Pros and Cons

Pros:

Exceptional media relationships
Thought leadership positioning
Great for brand authority
High-DR placements (70-90+)

Cons:

Bespoke pricing (requires consultation)
May be overkill for early-stage SaaS
Results take time (digital PR is a longer play)

Pricing

Custom pricing based on goals and scope
Typically positioned for mid-market to enterprise SaaS

Customer Ratings

Industry reputation: Strong among B2B SaaS marketers
Clutch: Limited reviews
Direct testimonials: Available on request

Quoleady

Quoleady is a SaaS-focused SEO agency that combines content marketing with strategic link building. Their pay-per-link model makes them accessible for companies at different growth stages, starting at $250 per link.

They handle everything: prospecting, outreach, negotiation, and link placement approval. Their focus is on contextual, white-hat backlinks from authoritative, niche-relevant publications.

About Company

Specialization: SaaS content marketing and link building
Approach: Manual prospecting and outreach
Focus: Niche relevance and white-hat tactics

Features

Guest posting: High-quality placements on SaaS and B2B sites
HARO outreach: Leverage journalist requests for authority links
Strategic partnerships: Build relationships with industry publications
Transparent process: Full visibility into outreach and placements

Pros and Cons

Pros:

Flexible pay-per-link pricing
SaaS-specific expertise
Handles entire outreach process
No long-term contracts required

Cons:

Smaller agency (less scale than enterprise options)
Pricing varies significantly by placement quality
May require more client involvement for technical topics

Pricing

Starting price: $250+ per link
Custom packages: Available for higher volumes
Model: Pay-per-link or monthly retainers

Customer Ratings

Clutch: Positive feedback from SaaS clients
Industry reputation: Growing among B2B SaaS marketers

Page One Power

Page One Power has been building links since 2010, making them one of the most experienced agencies in the space. With over 15,000 links built annually and a 100% manual approach, they’re a solid choice for SaaS companies that want sustainable, white-hat link building.

Their average link cost is $600, with content creation at $700 per article. While not the cheapest, their 15 years of experience and strong client relationships (Atera, Tipalti) justify the investment.

About Company

Founded: 2010
Location: Boise, Idaho
Specialization: Manual link building and content creation
Experience: 15+ years, 15,000+ links/year

Features

Manual Outreach: Every link is hand-crafted through personalized relationship building, not automated tools.

Custom SEO Campaigns: Tailored strategies based on your niche, competition, and goals.

Unlinked Mention Building: Convert brand mentions into live backlinks.

Guest Posting: Secure placements on relevant, high-authority sites.

Technical SEO Audits: Ensure your site is optimized before building links.

Pros and Cons

Pros:

15+ years of proven experience
100% manual, white-hat approach
Dedicated project managers
Custom campaigns (no templates)
Strong client retention

Cons:

Premium pricing ($600/link, $700/article)
Monthly retainers start at $3,500-$4,000
Not ideal for very tight budgets
Slower delivery compared to some agencies

Pricing

Per-link pricing: $600
Content creation: $700/article
Monthly retainers: $3,500-$12,000+
Digital PR add-on: $7,500

Customer Ratings

Clutch: 4.8/5 (15 reviews)
Client feedback: Consistent praise for transparency and quality

Saynine

Saynine is an off-page SEO agency that has helped over 200 companies build strong backlinks across various industries. Their SaaS link building service focuses on high-authority, SaaS-focused backlinks from sites with DR 50+ and 1,000+ monthly traffic.

Based in Yerevan, Saynine has built 40K+ backlinks and maintains partnerships with 3,000+ link-building sites.

About Company

Location: Yerevan
Track record: 200+ companies, 40K+ backlinks
Network: 3,000+ link-building partners

Features

SaaS Link Building: High-authority backlinks from SaaS and agency websites (DR 50+, Traffic 1000+).

Niche Guest Posting: Industry-specific and regional placements with focus on listicle and comparison-style content.

Brand Mentions: Backlinks that boost visibility in both Google and AI-driven search results.

GEO Optimization: Targeted placements for regional audience relevance.

Pros and Cons

Pros:

Large network of partner sites
SaaS-specific focus with relevant placements
Competitive pricing for value delivered
AI search visibility optimization
Strong focus on listicles and comparison content

Cons:

Smaller team compared to enterprise agencies
Less brand recognition than industry leaders
May require more involvement for very technical SaaS

Pricing

Packages start: $1,500/month
Flexible plans: Monthly and yearly options
Custom pricing: Available for larger campaigns

Customer Ratings

Clutch: Positive reviews from SaaS clients
Industry feedback: Growing reputation in SaaS space

Linkflow

Linkflow offers strategic link building services with a focus on sustainable SEO growth. While information about them is more limited compared to other agencies on this list, they’ve built a reputation for quality link acquisition in the SaaS space.

Their approach emphasizes relationship-building and editorial placements over transactional link buying.

About Company

Specialization: Strategic link building
Approach: Relationship-based outreach

Features

Editorial backlinks: Focus on earned placements
Strategic outreach: Personalized campaigns
Quality over quantity: Selective link acquisition

Pros and Cons

Pros:

Quality-focused approach
White-hat methodology
Relationship-based strategy

Cons:

Limited public information
Pricing not transparent
Smaller portfolio of case studies

Pricing

Custom pricing (contact for quote)

Customer Ratings

Limited public reviews available

Outreach Monks

Outreach Monks provides white-hat backlinks from real websites, helping businesses across different industries rank high in search results, increase domain authority, and drive targeted traffic.

Their focus is on editorial backlinks, brand mentions, and strategic link placements that support long-term SEO growth.

About Company

Specialization: White-hat link building
Approach: Editorial placements and outreach

Features

Editorial Backlinks: Genuine placements on authority sites.

Brand Mentions: Build brand awareness alongside SEO value.

Diverse Link Types: Guest posts, listicle mentions, resource pages.

Transparent Process: Clear reporting on all placements.

Pros and Cons

Pros:

White-hat methodology
Diverse link building tactics
Works with multiple industries including SaaS
Focus on real, editorial sites

Cons:

Pricing not publicly listed
Less SaaS-specific than dedicated agencies
Limited case study visibility

Pricing

Not publicly listed (contact for quote)

Customer Ratings

Positive industry feedback
Growing presence in SaaS link building

MADX Digital

MADX Digital is a growth marketing agency that offers link building as part of their broader SEO services. While they work across industries, they have experience with SaaS companies looking to scale organic growth.

About Company

Approach: Full-service growth marketing
Link building: Part of comprehensive SEO strategy

Features

Strategic link acquisition: Integrated with broader SEO strategy
Content-led approach: Links earned through valuable content
Growth marketing focus: SEO tied to business outcomes

Pros and Cons

Pros:

Full-service approach (beyond just links)
Strategic integration with other marketing efforts
Business outcome focus

Cons:

Link building not sole specialization
May be overkill if you only need links
Pricing likely higher for bundled services

Pricing

Custom pricing based on scope

Customer Ratings

Positive feedback from growth-stage companies

FATJOE

FATJOE is a UK-based white-label outsourcing company that provides budget-friendly link building services. While not exclusively focused on SaaS, they offer accessible pricing that makes them attractive for companies with tighter budgets.

About Company

Founded: 2012
Location: UK
Specialization: White-label link building
Target market: Agencies and budget-conscious businesses

Features

White-Label Services: Perfect for agencies reselling link building.

Budget-Friendly Pricing: DR10+ links from £60.

Fast Delivery: 14-day average turnaround.

Diverse Link Types: Guest posts, niche edits, citations.

Pros and Cons

Pros:

Very affordable pricing
Fast delivery times
White-label options for agencies
Large volume capacity
No minimum contracts

Cons:

Lower average DR compared to premium agencies
Less SaaS-specific expertise
Quality can vary across placements
May require more quality control

Pricing

DR10+ links: From £60
Guest posts: Variable pricing
Niche edits: Available
Flexible packages: No long-term commitments

Customer Ratings

Trustpilot: Generally positive for value
Clutch: Good ratings for white-label services

GoPeak

GoPeak specializes in monthly contextual backlink services tailored for SaaS companies. Over 90% of their client base comes from software-related businesses, giving them deep SaaS expertise.

Their focus on white-hat techniques and contextual relevance makes them a solid choice for SaaS companies that want sustainable link building without risks.

About Company

Specialization: SaaS contextual backlinks
Client base: 90%+ software companies
Approach: White-hat, sustainable methods

Features

SaaS-Focused Links: Contextual backlinks from software and tech publications.

Monthly Packages: Predictable link acquisition at scale.

Contextual Relevance: Links placed in relevant content contexts.

White-Hat Methods: Google-safe tactics only.

Pros and Cons

Pros:

90%+ SaaS client base (deep industry knowledge)
Contextual link placements
Predictable monthly delivery
White-hat methodology
Understanding of SaaS buyer journey

Cons:

Limited public information
Pricing not transparent
Smaller agency size

Pricing

Custom pricing (contact for details)

Customer Ratings

Positive feedback from SaaS clients
Growing reputation in niche

How to Choose the Right SaaS Link Building Agency

Choosing a link building agency is like hiring a new team member. Get it right, and they’ll help you scale faster than you thought possible. Get it wrong, and you’ll waste months of time and tens of thousands of dollars on links that move nothing.

Consider your SaaS stage

Early-stage startups (pre-seed to Series A) should focus on agencies with flexible pricing and lower minimums. You don’t need $20,000/month retainers when you’re still validating product-market fit. Consider Editorial.Link, Saynine, or Quoleady.

Growth-stage companies (Series A to B) benefit from agencies that can scale with you and tie links to revenue metrics. Skale, uSERP, and Dofollow.com excel here.

Enterprise SaaS needs premium placements and thought leadership. uSERP, Digital Olympus, and Dofollow.com are built for this.

Budget vs. link quality

There’s a reason why premium links cost more. A DR 80 placement on a site with 100K monthly visitors costs more than a DR 40 guest post on a random blog, because it takes more effort to secure and delivers exponentially more value.

Budget allocation guide:

Under $2,000/month: Consider FATJOE or pay-per-link models
$2,000-$5,000/month: Editorial.Link, Saynine, Quoleady
$5,000-$10,000/month: Skale, Page One Power
$10,000+/month: uSERP, Dofollow.com, Digital Olympus

DR relevance vs. traffic relevance

Domain Rating is a useful metric, but it’s not the whole story. A DR 90 site with zero traffic is worthless. A DR 50 site with 200K monthly visitors and engaged readers in your niche is gold.

Ask agencies:

What’s the average monthly traffic of the sites you target?
Do you prioritize DR or relevance?
Can you show me traffic screenshots, not just DR numbers?

Transparency & reporting

Red flags:

Agencies that won’t show you placements before they go live
Vague reporting without specific metrics
Resistance to sharing their link sources
Promises of “guaranteed rankings” (no one can guarantee this)

Green flags:

Monthly reports with link URLs, DR, traffic, anchor text
Pre-approval processes (like Editorial.Link)
Clear communication about timelines and expectations
Case studies with real data

Risk management

Google’s algorithm updates can devalue entire link networks overnight. Choose agencies that:

Use 100% white-hat tactics (no PBNs, no link farms)
Build relationships, not just transactions
Diversify anchor text naturally
Focus on editorial placements over paid links disguised as content

Ask about replacement guarantees. Dofollow.com’s 2-year guarantee is industry-leading. Editorial.Link offers 6 months. Some agencies offer none; that’s a red flag.

Conclusion

SaaS link building isn’t a one-size-fits-all game. The agency that works for a seed-stage startup won’t be the same one that scales with a Series B company competing against Salesforce. Your budget, goals, and growth stage all matter.

Here’s the truth: the right agency doesn’t just build links. They build competitive moats. They secure the kind of authority that compounds over time, making it harder and harder for competitors to catch up.

Whether you choose uSERP’s premium placements, Editorial.Link’s pre-approval model, Skale’s revenue-driven approach, or Sheikhshadi.com’s personalized service, what matters most is alignment. Choose an agency that understands SaaS, communicates transparently, and measures success the same way you do, by business outcomes, not vanity metrics.

The best time to start building authority was six months ago. The second best time is today.

Frequently Asked Questions (FAQs)

What is SaaS link building?

SaaS link building is the process of acquiring high-quality backlinks specifically for software-as-a-service companies. Unlike generic link building, it focuses on editorial placements from B2B publications, tech blogs, and industry sites that your target customers actually read. The goal is to build domain authority, improve rankings for competitive keywords, and drive qualified traffic that converts into demos and signups.

How much does SaaS link building cost?

SaaS link building costs vary widely based on quality and agency:

Budget tier: $50-$300 per link (FATJOE, lower-quality placements)

Mid-tier: $350-$600 per link (Editorial.Link, Quoleady, Page One Power)

Premium tier: $700-$1,500+ per link (uSERP, Digital Olympus, high-authority placements)

Monthly retainers: $1,500-$20,000+ depending on volume and quality

Industry research shows that 46.5% of companies spend $5,000-$10,000 monthly on link building, while 18% spend over $10,000. For competitive SaaS niches, expect to invest at least $3,000-$5,000/month for meaningful results.

Are SaaS backlinks different from regular backlinks?

Yes, significantly. SaaS backlinks need to come from:

B2B publications that your buyers read (not consumer blogs)

Technical sites that understand your product category

Industry-specific platforms like G2, Capterra, Product Hunt

Business publications that cover SaaS trends and technology

Regular link building might target random blogs and directories. SaaS link building targets publications where your CFO, CTO, or product managers spend time researching solutions. The relevance and intent matter more than raw Domain Rating.

How long does SaaS link building take to show results?

Editorial placements: 2-3 weeks to see indexing and initial impact

Ranking improvements: 6-12 weeks for competitive keywords

Traffic growth: 3-6 months for sustained increases

Revenue impact: 6-12 months for measurable MRR/pipeline growth

Link building is a compounding investment. Month one might feel slow. Month six is where you start seeing exponential returns. Companies that consistently build 10-20 quality links per month for a year typically see 160-535% traffic growth according to industry case studies.

Is link building safe for SaaS companies?

Yes, if done correctly. White-hat link building through editorial placements, guest posting, and digital PR is completely safe and endorsed by Google. What’s not safe:

PBNs (private blog networks) that exist solely to sell links

Link farms and directories with no real traffic

Paid links disguised as editorial content without disclosure

Automated link building tools that spam thousands of sites

Work with agencies that prioritize editorial relationships, transparency, and Google’s guidelines. Ask to see examples of their placements before committing. If it feels shady, it probably is.

Rahmotulla

SaaS link builder

Rahmotulla is an expert SaaS link builder at Desire Marketing with over 4.5 years of experience. His strategic link-building approach generates high-quality backlinks from the world's top authority websites, significantly boosting your website's ranking on Google. Rahmotulla is dedicated and passionate about his work, tirelessly striving for excellence. He believes in quality over quantity, leading his clients to success.